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Advertising & Sponsorship

Sonoma County Fair

North Bay's leading companies support the Fair

Thank you to our 2021 Sponsors for supporting the Summer Fun Fest.

Your answer to creative marketing

Entry to the Sonoma County Fair

With a per capita income well above the state average and a highly diverse population, Sonoma County is a key market and the Fair provides a unique opportunity to reach these consumers, plus those from neighboring Marin, Napa, Lake and Mendocino counties.

Why is the Fair such a major event?

Wine Country Horse Racing at the Sonoma County Fair

Sonoma County Fair is everything county fairs used to be and much more. The Hall of Flowers is stunning and is the largest themed floral show in the western United States. Wine Country Racing, with our turf and dirt tracks, is among the most popular thoroughbred horse racing meets in California. With more than 60 rides throughout two carnival lots, headlining entertainment, the region's premier livestock exhibit, and award-winning special events, the Sonoma County Fair captures the attention of the entire market.

Sponsors reach a receptive audience

Bud Light Banners at the Horse Race

Sonoma County Fair offers an extremely efficient cost per thousand and an uncluttered atmosphere. On-site signage, product sampling, inclusion on our heavily-trafficked website, inclusion in the daily schedule of events, messages on our electronic billboard visible from Hwy. 12, and the goodwill associated with the largest event in Sonoma County are just a few of the benefits of Fair sponsorship.

All sponsorships are tailored to fit individual needs.

Clover Sample Vendors at the Sonoma County Fair

Sponsors may choose to target specific segments of the Fair's vast audience--such as families with young children, teens, or seniors--by focusing on one of the Fair's many special areas or days.

Sonoma County Event Center at the Fairgrounds
1350 Bennett Valley Road - Santa Rosa, CA 95404

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